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7 Guiding principles of digital transformation for SMBs

Organizations everywhere, from traditional tech giants, such as Google and Facebook, to SMB and small startups, are wondering which industry will be disrupted next. Banking, insurance, marketing, and retail have been changed drastically by technology and continue to change.

News of the tens of millions being invested by Fortune 500 leaders in their company’s digital future is everywhere. Although digital transformation may look expensive and possibly unreachable for SMBs, in many ways digital transformation is easier for them. They can move faster, usually have fewer obstacles within the company, and many startups focus on making the latest technologies affordable and ready-to-use for smaller companies.

Going digital has lots of benefits for SMB (see research), but, as with any new approach, you need to plan your strategy first.

Here are 7 guiding principles that can help your company move faster and be more ready for inevitable disruption. Continue reading 7 Guiding principles of digital transformation for SMBs